Posts Tagged ‘SEO’

How important is SEO Content?

Some experts are convinced that content is the new SEO. And, in some cases, they’re not entirely wrong. With Google Penguin and Panda updates from this year, it’s no secret that websites with fresh, interesting content are being rewarded by Google. Google has also become more secretive on how they rank SEO, so it’s difficult…

Search Engine Marketing vs. Search Engine Optimization

I pitched a prospect on a national PPC campaign last week to jump start a lackluster launch of the new enterprise.  In my opinion, a well executed PPC campaign is the fastest most efficient way to do ground level market research and create sales activity.  The client gets the added benefit of generating real sales leads that…

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