Phone Directory Advertising vs Real Internet Marketing

It is the Yellow Pages phone directory renewal time on the Treasure coast right now.  It’s that time ONCE a YEAR when we get to revise and sign an iron clad contract for our advertising program with the PHONE company.  Did you get that ONCE a YEAR, IRON CLAD CONTRACT and PHONE company.  Say what…

Search Engine Marketing vs. Search Engine Optimization

I pitched a prospect on a national PPC campaign last week to jump start a lackluster launch of the new enterprise.  In my opinion, a well executed PPC campaign is the fastest most efficient way to do ground level market research and create sales activity.  The client gets the added benefit of generating real sales leads that…


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